What do cupcakes have to do with digital transformation? Quite a bit, actually.
A critical part of any successful digital transformation is making sure that everyone within an organization is enthusiastic and informed about the tools in use on the shop floor. One brewery in South Africa stepped up to the challenge in a particularly...delicious way.
This brewery decided to throw a launch party to familiarize its staff with some of the key functionalities of the SwipeGuide platform by giving out cupcakes with QR codes attached, that they could scan with their phones to win prizes.
While it sounds like fun and games, this initiative helped new adopters learn while doing and see for themselves the potential of ridiculously simple knowledge delivery for the shop floor. It also helped inspire enthusiasm and awareness for the solution in other breweries.